“A brand is a promise. A good brand is a promise kept.” — Muhtar Kent

An accomplished, versatile, and energetic professional with 15+ years of general management and product marketing experience across food (fresh, frozen, packaged goods), wine & spirits, cannabis, and kid's toys. As both a right-brain and left-brain thinker, I know how to dig deep into primary and secondary research to find the insights to drive creative solutions, grow brands and products, and develop innovation pipelines.

After attaining my MBA from the University of Michigan Ross School of Business, I went on to work at Circana (formerly IRI), building a data and anayltics foundation that later informed my brand management work leading top category brands as well as challenger brands. I am a classically-trained data nerd, insights specialist, and brand marketer who identifies opportunities, positions and develops brands, directs creative, and builds plans.

When not putting on my cape to figure it out and get it done, you’ll find me experimenting in the kitchen, checking out a new movie or show, hopping on a plane to somewhere, reading a novel, or leading a wine tasting.